Blue Nile Inc.
Number of pages:
24
ABSTRACT:
This 24 page paper is an in depth case study of Blue Nile Inc., the largest online diamond retailer. The company is examined using a Porter's five forces analysis, discussion of the competitive strategies and competitive advantages company utilizes, a SWOT analysis and then a consideration of whether or not the company shares would be a good investment. The bibliography cites 10 sources.
FILE NAME:
File: TS14_TEbluenile.rtf
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